http://www.reuters.com/article/2012/05/07/us-oracle-google-idUSBRE8460VQ20120507

Because maintenance is so important and so expensive, write programs as if the most important communication they do is not to the computer that executes them but to the human beings who will read and maintain the source code in the future (including yourself).

In the Unix tradition, the implications of this advice go beyond just commenting your code. Good Unix practice also embraces choosing your algorithms and implementations for future maintainability. Buying a small increase in performance with a large increase in the complexity and obscurity of your technique is a bad trade — not merely because complex code is more likely to harbor bugs, but also because complex code will be harder to read for future maintainers.

Code that is graceful and clear, on the other hand, is less likely to break — and more likely to be instantly comprehended by the next person to have to change it. This is important, especially when that next person might be yourself some years down the road.

2. Rule of Modularity

3. Rule of Composition

4. Rule of Optimization

It’s always good practice to keep updated on the world of SEO with the top SEO blogs.

Below I’ve outlined a few of my personal favorites, covering search engine news, tips, and algorithm changes.

• Search Engine Land – One of the biggest blogs on search engine news and information.
• SEOmoz – One of my favorite SEO blogs, I’m also a contributor, split between the main blog and the YouMoz blog, filled with good SEO articles.
• SEO Book – Aaron Wall creates some truly great articles, love him or hate him, you should be reading his blog.
• Matt Cutts – Head of Google’s webpam team, you should probably listen to him or something.
• Search Engine Journal – Great blog for link building, PPC, and optimization information.
• Google’s Blog – Google’s main blog, not much on SEO specifically, but it’s good to know what Big G is up to.

SEO Guides

Blogs can be an incredible source of information.

Unfortunately, for the newbie, they are too split up: info is spread throughout hundreds (or thousands) of posts.

These complete guides offer a more thorough offering on learning SEO.

• Google’s SEO Start Guide – Official Google guide to getting started with SEO.
• Beginner’s Guide to SEO – The most essential read for beginners, and it’s pretty too!
• The Periodic Table Of SEO Ranking Factors – Excellent visual guide to SEO.
• SEO Copywriting Guide – The SEO Copywriting guide is a must read
• Marketing Terms – Confused about what “SEO”, “SEM”, “PPC”, or “inbound marketing”? Learn all of the necessary phrases here.
• Search Engine Ranking Factors Guide – Another great guide, this time on ranking factors, from SEOmoz
• Simplifying SEO Guide – Great guide on how to keep SEO simple.
• SEO Cheat Sheet – Another must read for website owners from SEOmoz.

SEO Tools

SEO can be an immense time sink if you aren’t careful.

Definitely check out a few of the SEO tools below that can save you countless hours and a ton of frustration.

Just be sure not to spend too much time playing around with the tools instead of actually using them!

• Google Keyword Tool – If there is one “getting started” tool that you must learn about, it’s this one. Know it well, you’ll use it forever (or at least as long as Google is around).
• SEOmoz’s Tools – A comprehensive suite of tools that I’ve started to fall in love with. It’s paid (and a premium price), but very useful.
• Google Webmaster Tools – If you are going to play Big G’s game (whitehat style), you need to use their tools.
• Open Site Explorer – A individual SEOmoz tool that’s perfect for checking competitor’s backlinks, as well as other metrics. More comprehensive if you’re a pro user.
• Serp IQ – One of my recent favorite tools to emerge on the market, tons of great uses from competition analysis to keyword discovery, this tool is insanely fast and has a ton of great features.
• Scribe SEO – A super useful tool (especially if you are focusing onWordPress SEO) because it breaks down keyword density to perfection.
• SpyFu – Great for spying on your competitors, specifically their advertising.
• Wordtracker Keyword Tool – A classic, must use for keyword research.
• Market Samurai – Still one of the best keyword analysis tools on the market, perfect for checking SEO competition, although it runs somewhat slowly (Adobe Air).

SEO Forums

Although guides and blogs can offer a ton of essential information, sometimes you are going to have questions.

Forums are a great spot to get these questions answered.

• Webmaster World – One of the oldest forums for website owners.
• Digital Point Forum – Useful, but can be a time sink: remember, it’s always better to do more work and less reading.
• Search Engine Watch Forum – Very popular forum tied to Search Engine Watch.

Conferences

A bit advanced for most, but a great way to really dive into SEO is to know about (and go to) the many search engine related conferences.

• SES Conference – SES is the leading global event series about search and social marketing, with a focus on tactics and best practices.
• Blueglass – BlueGlass’ Internet Marketing Conferences have quickly become known in the web marketing circles as being premier events for learning the latest strategies, interacting with the speakers and networking
• Search Marketing Expo – Another leading search engine conference.

These are words to live by I saw on stack overflow. Id add to this list that user input not only means things they type but file selectors and uploaders. KISS is the way to go, dont roll your own anything if  you can help it use peer reviewed code when you can.

• Never trust user input!
• Validate input from all untrusted sources – use whitelists not blacklists
• Plan for security from the start – it’s not something you can bolt on at the end
• Keep it simple – complexity increases the likelihood of security holes
• Keep your attack surface to a minimum
• Make sure you fail securely
• Use defence in depth
• Adhere to the principle of least privilege
• Use threat modelling
• Compartmentalize - so your system is not all or nothing
• Hiding secrets is hard – and secrets hidden in code won’t stay secret for long
• Don’t write your own crypto
• Using crypto doesn’t mean you’re secure (attackers will look for a weaker link)
• Be aware of buffer overflows and how to protect against them

60 Plus Association
ABC
Alliance for Safe Online Pharmacies (ASOP)
American Bankers Association (ABA)
American Federation of Musicians (AFM)
American Federation of Television and Radio Artists (AFTRA)
American Society of Composers, Authors and Publishers (ASCAP)
Americans for Tax Reform
Artists and Allied Crafts of the United States
Association of American Publishers (AAP)
Association of State Criminal Investigative Agencies
Association of Talent Agents (ATA)
Beachbody, LLC
BMI
BMG Chrysalis
Building and Construction Trades Department
Capitol Records Nashville
CBS
Cengage Learning
Christian Music Trade Association
Church Music Publishers’ Association
Coalition Against Online Video Piracy (CAOVP)
Comcast/NBCUniversal
Concerned Women for America (CWA)
Congressional Fire Services Institute
Copyhype
Copyright Alliance
Coty, Inc.
Council of Better Business Bureaus (CBBB)
Council of State Governments
Country Music Association
Country Music Television
Creative America
Deluxe
Directors Guild of America (DGA)
Disney Publishing Worldwide, Inc.
Elsevier
EMI Christian Music Group
EMI Music Publishing
Entertainment Software Association (ESA)
ESPN
Estée Lauder Companies
Fraternal Order of Police (FOP)
Gospel Music Association
Graphic Artists Guild
Hachette Book Group
HarperCollins Publishers Worldwide, Inc.
Hyperion
Independent Film & Television Alliance (IFTA)
International Alliance of Theatrical and Stage Employees (IATSE)
International AntiCounterfeiting Coalition (IACC)
International Brotherhood of Electrical Workers (IBEW)
International Brotherhood of Teamsters (IBT)
International Trademark Association (INTA)
International Union of Police Associations
L’Oreal
Lost Highway Records
Macmillan
Major County Sheriffs
Major League Baseball
Majority City Chiefs
Marvel Entertainment, LLC
MasterCard Worldwide
MCA Records
McGraw-Hill Education
Mercury Nashville
Minor League Baseball (MiLB)
Minority Media & Telecom Council (MMTC)
Motion Picture Association of America (MPAA)
Moving Picture Technicians
MPA – The Association of Magazine Media
National Association of Manufacturers (NAM)
National Association of Prosecutor Coordinators
National Association of State Chief Information Officers
National Cable & Telecommunications Association (NCTA)
National Center for Victims of Crime
National Crime Justice Association
National District Attorneys Association
National Domestic Preparedness Coalition
National Football League
National Governors Association, Economic Development and Commerce Committee
National League of Cities
National Narcotics Offers’ Associations’ Coalition
National Sheriffs’ Association (NSA)
National Songwriters Association
National Troopers Coalition
News Corporation
Pearson Education
Penguin Group (USA), Inc.
Pharmaceutical Research and Manufacturers of America (PhRMA)
Pfizer, Inc.
Provident Music Group
Random House
Raulet Property Partners
Republic Nashville
Revlon
Scholastic, Inc.
Screen Actors Guild (SAG)
Showdog Universal Music
Sony/ATV Music Publishing
Sony Music Entertainment
Sony Music Nashville
State International Development Organization (SIDO)
The National Association of Theatre Owners (NATO)
The Perseus Books Groups
The United States Conference of Mayors
Tiffany & Co.
Time Warner
True Religion Brand Jeans
Ultimate Fighting Championship (UFC)
UMG Publishing Group Nashville
United States Chamber of Commerce
United States Olympic Committee
United States Tennis Association
Universal Music
Universal Music Publishing Group
Viacom
Visa Inc.
W.W. Norton & Company
Wallace Bajjali Development Partners, L.P.
Warner Music Group
Warner Music Nashville
Wolters Kluewer Health
Word Entertainment

http://www.godaddy.com/newscenter/release-view.aspx?news_item_id=380

Paypal: Internet Payments Made Easy

When you want to make or accept payment online, the first and the most secured option that comes to mind is Paypal. It is an American-based global e-commerce company allowing payments and money transfers to be made through the Internet. Online money transfers serve as electronic alternatives to paying with traditional paper methods, such as checks and money orders. Paypal helps to send payments securely online using a credit card or bank account.

• PayPal Payment is traceable. You can track the status of your payment or your PayPal account.

• Payment is convenient and immediate. You pay right from the listing page and your payment is deposited directly into the seller’s account.

• You don’t have to use a credit card. You can transfer money directly from your bank account.

• If you use a credit card, sellers don’t see your card number. It’s safely encrypted through PayPal’s server to help minimize any risk of unauthorized use.

• On eligible transactions you’re covered by PayPal Buyer Protection for up to the full purchase price of your item, plus original shipping charges.

If you run into trouble with a transaction, it is best to try contacting and communicating directly with your seller before you does anything else. When you use PayPal to pay for items you buy, you can also turn to the PayPal Buyer Protection and PayPal Resolution Center for help.

PayPal Buyer Protection

If you don’t receive your item, or the item is significantly different from its description in the seller’s listing, PayPal Buyer Protection covers eligible transactions for up to the full purchase price plus original shipping charges. Some purchases are not eligible for this program, including vehicles in the Motors category, capital equipment in the Business & Industrial category, and Real Estate.

PayPal Resolution Center

If you paid for your item with PayPal but didn’t receive your item or if the item is significantly different from its description in the seller’s listing. You can open a case in the PayPal Resolution Center. This is the first step in filing a claim for coverage under PayPal’s Buyer Protection program.

PayPal PayFlow

PayPal offers an interesting payment gateway that is almost like many traditional gateways. Indeed, the pricing on PayFlow is much like what you would find with traditional payment gateways:

• Setup fee: Between $179 and $249.
• Monthly fee: Between $19.95 and 59.95
• Transaction fee: 10 cents

Indeed, the pricing is so similar to other payment gateways that the only real savings comes with the transaction fee, which is always a flat fee, without a percentage of the sale. However, unlike many payment gateways, PayFlow does offer a virtual terminal included in the price for orders taken by mail, fax or phone.

PayPal Express

Express Checkout allows your customers to complete transactions in very few steps. It lets them use shipping and billing information stored securely at PayPal to check out, so they don’t have to re-enter it on your site.

How it works.

1. After selecting products to purchase, your customers click Checkout with PayPal on your website.
2. They are transferred to PayPal – where they select their payment method, as well as the correct shipping and billing address , then are returned to your website to complete their purchases.
3. PayPal automatically gives you the shipping address, email, and other customer information needed to fulfill your order.

With Express Checkout, your buyers finish their orders on your website, not PayPal’s, so you can:

• Get real-time notification of successful payments
• Automate your internal business processes.
• Ensure buyers make it to your final confirmation page
• Be notified that the buyer’s address is confirmed, and ensure you’re eligible for coverage under PayPal’s Seller Protection Policy.

PayPal Direct payment:

Direct Payment offers direct credit card payment processing capability through PayPal. For credit card transactions, customers stay on your website as PayPal processes the payment in the background.

By integrating Direct Payment with Express Checkout, as part of the Website Payments Pro solution, you can accept all major payment types, including PayPal, while working with a single provider that processes and manages all your online payments.

Direct Payment is:

Customizable

• Direct Payment lets you design and host your own checkout pages
• You keep your customers on your site instead of having them pay on PayPal; PayPal remains invisible
• PayPal authorizes transactions in a real-time process

Easy to implement

• Direct Payment is already integrated with many leading shopping carts
• The built is using the Name-Value Pair infrastructure, an industry standard that utilizes web services
• PayPal’s SDK toolkit lets you easily integrate the PayPal into your website

Secure

• Transactions are sent over the internet using Secure Socket Layer (SSL)
• Direct Payment lets you flag potentially fraudulent transactions, and provides you with industry-standard AVS and CVV2 responses for each transaction
• You use the certificate, provided by PayPal, to make calls to a secure connection.

Benefits:

• It is Private-PayPal does not reveal your financial information to sellers.

• It is Global-PayPal is accepted worldwide, and can be used to make payments locally or internationally.

• It is Easy-Send money to anyone in just a few clicks.

• It is Trusted-Industry-leading fraud prevention keeps you safe and secure.

• It is Cost-Effective-It is free to send money, and PayPal payfolw is affordable for businesses of all sizes.

There’s a few ways you can go about using your aged domain to pass along SEO value to your new site.

1. Lazy.. If you want to just do the work once and worry about it minimally, I would suggest a landing page. An SEO-rich one page site with a lot of relevant, properly formatted, well written content linking back to your new website.

Target this page for some niche keyword that is relevant to your main website’s topic.. For example, if your site is about chocolate bars, target your landing page for a relevant keyword with little competition, such as “world’s most delicious chocolate”. This is most likely a pretty easy keyword to be ranking for, and link that site back to your main site. Poof. You have a site that is well ranked for a relevant topic referencing your website. Powerful. Do this for 2-3 keywords and build as many of them as you can stand to.

BUT. Do not just leave the content there to rot away. Practice (or hire somebody) writing good SEO content and update that landing page ever so slightly regularly. This will keep Google coming back regularly checking for new content and keep them from potentially devaluing your content because it’s stale. Google loves new stuff to read and that’s how you keep them happy.

2. Blog. Blogging regularly ensures new content for Google. If you get good at writing good SEO copy and you can do it 1-2 times per week or even 1 time every 2 weeks, Google will love it. This has multiple advantages over a landing page; first it allows you to cover an array of topic and build on as many relevant keywords as you can stand to (the main advantage to landing pages, is that managing too many blogs can take longer than your full time work). It also opens the door for social marketing, if people enjoy your posts, they may +1 it, Facebook, Twitter, etc about it and this just builds on the website’s (and even that specific page’s) link authority. This allows you to potentially rank your main site for whatever keywords you want to.

There’s several other options, but you get the gist of it. There’s a couple of things to remember for whatever you do.

1. The links to your aged site. Your links tell Google what OTHERS think your site is relevant to. If you have 100 links that say you’re an industrial supply company, that’s probably what Google’s going to file you under and it’s going to make it a bit harder to rank it for something completely unrelated like “world’s best chocolate”. So you’re going to want to build on that site’s links (you’re going to want to either way) and get Google looking at its topic as being a bit more relevant. The existing backlinks are a great bonus, though.

2. No matter what, you’re not going to get away with not coming up with good quality SEO content. Google is going to love whichever site has the most, the most updated, the most recent and the most well written content. A landing page can outrank an old, stale, irrelevant blog with horrible content. There’s a trillion of those on the internet.

3. If you can get another host, that will make it even better. Google looks at everything about your backlinks, including where they come from as far as where that website’s server is located, it’s IP address and other websites on that IP address. It’s worth the $4/month to host your old domains elsewhere, get them different IPs on different servers from a different companies. If Google notices all of your backlinks are coming from 1 server on 1 IP with the same company, network, nameservers and everything.. They can devalue your backlinks. Google wants OTHER people linking to you. Not you linking to yourself.

There’s several things you can do with aged domains. These are just the methods that I would personally use. Now how you come up with the content, how you entice people to socialize your pages.. That’s where your creativity comes in and you ponder that endless question, “what is this blog going to be about.”

REMEMBER TO DO ALL OF THE ON-SITE SEO FOR YOUR AGED DOMAIN! YOU WILL HAVE TO WORK 100X HARDER ON CONTENT, LINKS AND SOCIAL MARKETING IF YOUR WEBSITE IS NOT ITSELF OPTIMIZED FOR THE KEYWORDS YOUR CONTENT, LINKS AND SOCIAL MARKETING ARE TRYING TO RANK IT FOR!

SEO Friendly Url

First of all what is a friendly URL? Simple put it is a url that is easy for the user to remember. Think what is easier to remember www.blake.com/resume or www.blake.com/?filetoget=resume.doc. If its easier to remember then its easier to link too. Google and other search engines know this I believe that is the primary reason they put weight to it, not because the spider cares, but because they knows its easier on the user.

There are actually a couple of different ways to create friendly URLS on your site. A lot of it depends on if its a old existing site you are trying to “work” friendly urls back into the code base or a new site. If its a new site much more than likely this is a moot point since friendly URLS will more than likely already be incorporated, but you will be surprised how many sites out there still use something along the lines of www.test.com/?productid=29.

Different way to create friendly urls

Lets say you have a new site www.test.com and a directory called “foo” sitting in the root the URL becomes “www.test.com/foo/”. This is called a static structure but the URL iswhat I would call friendly to the user. You could conceivable have a 1000 directories on your site each with an index file and a nice pretty URL. I certainly wouldn’t recommend this in the long run it would a lot more hassle than its worth.

The other option and probably most popular option is to have a site that is database driven and uses PHP or another scripting language to create dynamic URLS. “Way back when” the standard for this was something along the lines “www.test.com/?productid=10&categoryid=3″ this would give you the product ‘number 10 in category 3 from the database. This isn’t what we are looking for. Ideally since its database driven you can create the URLS to “appear friendly” without the directory structure. Lets take the example we used earlier “www.test.com/foo/”. To create this structure you would simply need to associate “foo” with the page in the database. When the URL comes in break off the root URL and process what is leftover with whatever logic the site dictates.

PHP example of Friendly SEO urls

The code below is assuming a incoming URL like www.blake.com/test/?q=idontcatre.It gets the request URL which would be “test/q=idontcare” and chops off the “/q=idontcare”. Then uses “test’ to look up the appropriate page in the database and display.

$arr = explode(“?”,$_SERVER['REQUEST_URI']);
$request = $arr[0]; //chop off query parameter
$request = trim($request,’/');
$sql = “select page from categories where PageUrl = ‘” . $url . “‘”;
$qid = $DB->query($sql);
$row= $DB->fetchRow($qid);
echo $row['page'];

Any thoughts? What did I miss? I did make a mistake once so it is possible Any questions ask and I shall answer

Dont get threads confused with processes. When you open a multiple browser tabs even though it shows up as one process, each tab has its own memory space Every wonder why the computer gets slower as you open multiple tabs its as simple as that.

There is one glimmer of hope. Chrome is supposedly multi-threaded not sure havnet tested it. If anyone can confirm leave a comment.